Altimeter Group has just released their research on Social CRM, “The 18 Use Cases of Social CRM, The New Rules of Relationship Management” As Jeremiah Owyang explains, “This architecture lays out all the possibilities (18 use cases) defines the problem and goal for each, and suggests some vendors who to watch. It’s also pragmatic, as [...]
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The New Rules of Relationship Management
Posted in brand management, CRM on April 5, 2010 | Leave a Comment »
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- Busy graphic showing Social Media vendors http://t.co/b0aXijn5 1 week ago
